You see everything we see. Spend to revenue, one page, every week.
Every Digitions client runs on the same four dashboards we use to make CMO-level decisions: the Bottleneck Map, the Full-Funnel Dashboard, the CRM Tracker and the Creative Ranker. Live, logged into, not a monthly PDF. This is what data-driven means when it has to survive a board meeting.
For brands doing RM100K – RM10M+ monthly revenue
Reports arrive in five formats and none of them says how many customers marketing produced.
Meta reports leads. Google reports conversions. The CRM reports deals. The accountant reports revenue. Each one is right about its own slice and nobody can see the whole funnel, so decisions get made on the metric that looks best that week.
One system, four views, the same numbers.
Bottleneck Map
Your funnel numbers against benchmarks, stage by stage, with the single biggest leak shown in ringgit per month and a prioritised fix plan. Built on a discovery call, kept live through the engagement.
Full-Funnel Dashboard
Impressions to customers on one page: spend, cost per lead, cost per qualified lead, cost per appointment, cost per paying customer, by channel and by week. The number that moves is the number we discuss.
CRM Tracker
Every lead tracked through six stages from first click to paying customer, with reply time, qualification reason and no-show tracked per lead, per branch where you have them.
Creative Ranker
Every ad ranked by the revenue and customers it produced, not by clicks or thumb-stop rate, so the next creative brief is written from what actually sold.
Sample numbers on this page are illustrative. Your dashboards are built from your own funnel data.
Your funnel vs. benchmarks. The biggest leak, in ringgit.
Six numbers that decide the next marketing ringgit.
Cost per paying customer
The headline number, by channel and by month. Everything else on the page exists to explain why it moved.
Stage conversion rates
Enquiry to reply, reply to qualified, qualified to appointment, appointment to show-up, show-up to customer, each against a benchmark, so the leak is visible before the month ends.
Pipeline by stage
How many conversations sit at each stage right now, how long they have been there, and which ones nobody has replied to.
Creative ranked by customers
Which ads produced buyers, which produced only enquiries, and what to brief next.
Performance by outlet or product line
For chains and multi-product brands: the same funnel, split by branch or category, with budget moving toward what produces customers.
What changed and what's next
Every week: what we changed, what it did to the numbers, and what the next change is. Written down, so the plan survives staff changes on both sides.
Connected where it can be, imported where it can't, never typed from memory.
Ad platforms
Meta, Google and TikTok spend, impressions, clicks and platform-reported conversions, pulled automatically.
Landing pages and forms
Every form submission with its source, campaign and creative attached, so the lead knows where it came from before anyone replies.
WhatsApp and CRM
Conversations tracked to a stage, with reply time and outcome, through the lifecycle automation we set up on Respond.io or your existing CRM.
Bookings and appointments
Booked, rescheduled, attended and no-show, from your calendar or booking system.
Sales, POS and store data
Deposits, invoices and store sales matched back to the enquiry, so revenue sits next to spend. Imports from a sheet work when there is no integration yet.
Your data, your access
The dashboards are yours to log into for the length of the engagement, and the underlying tracking, pixels and CRM stages are documented so nothing lives only in our heads.
Decisions made on the same scoreboard.
One system, one picture, one KPI both the marketing and sales teams believed. Qualified-lead rate from 9% to 35–40%. Read the case study →
A 9-outlet chain that could see what ads cost but not which ads produced customers, until the system was built before the ads were touched. Read the case study →
30+ outlets, each with its own live sales pipeline, and leadership seeing cost per enquiry fall 85% on one page. Read the case study →
Tracking first, then separate goals per channel. Shopify revenue 2.7× in two months once the numbers could be trusted. Read the case study →
This page is for you if
- You spend RM3K+ a month on ads and can't say how many customers it produced
- Your reports come from three tools and none of them agree
- You want to see per-stage, per-channel or per-outlet performance without asking for it
- You are tired of deciding next month's budget on last month's PDF
Not this page if
- Looking for a reporting tool without the marketing system behind it
- Businesses under RM100K a month
- Wanting vanity metrics reported as results
- Expecting a dashboard to fix a funnel on its own
Your questions, answered
See your whole funnel on one page.
Thirty minutes. We show you what your numbers would look like in it.
For brands doing RM100K – RM10M+ monthly revenue